Throw together a film premiere, a music festival, and a business conference and you’ve got South By Southwest (SXSW). After a two-year hiatus, the multi-media festival and conference will once again take over Austin, Texas for in-person events from March 11 – 20.
In 2019, the festival attracted over 400,000 people, and considering 2022’s lineup, it’s looking like organizers are aiming for similar numbers. Whether it’s movies, music, or educational talks, SXSW has something for you.
Movies to see
With 76 world premieres, 24 music videos, and 11 episodic premieres, SXSW’s 2022 film festival is stacked. If you’re a film buff, these are the headliners you want to pay attention to.
Atlanta Season 3
It’s been four years since season two of Donald Glover’s hit show graced screens. Atlanta follows two cousins trying to make it in the rap scene, with season three following the group on a tour through Europe. The season’s first episode will premiere on SXSW’s closing night.
The Lost City
Sandra Bullock, Brad Pitt, and Channing Tatum—how can you go wrong? Directed by Aaron and Adam Nee, the movie follows a reclusive romance author kidnapped by a billionaire while promoting her new book.
The Unbearable Weight of Massive Talent
Harking back to his meta roots in Adaptation, Nicolas Cage delivers a performance only he could pull off. Cage, playing himself, is facing financial ruin. After accepting $1 million to attend a fan’s birthday party, he finds himself tied up with the CIA.
Everything Everywhere all at Once
Directed by Daniel Kwan and Daniel Scheinert, this sci-fi comedy starring Michelle Yeoh follows an exhausted Chinese immigrant swept into an adventure that could decide the fate of multiple universes.
Music to hear
When we say SXSW takes over Austin, we’re not kidding. With over 300 musical performers, venues are everywhere. From March 14 – 20, bands can be found in nearby bars, churches, even the backs of trucks. If you’re looking to experience the sounds of the next generation, keep an ear out for these SXSW up-and-comers.
- British indie band Wet Leg
- Pop experimenter Madison McFerrin
- Pom Pom Squad’s bubble grunge
- Moonchild Sanelly’s “future ghetto punk”
- South Korean hip hop collective Balming Tiger
- New Jersey rapper Chris Patrick
- The Austin blues of Jackie Venson
- The folk-pop of New York’s Cassandra Jenkins
Speakers to watch
From tech CEOs to Grammy-winning musicians, SXSW’s conference section brings some of the world’s brightest minds to the stage to discuss issues at the forefront. Here are just a few of the people speaking at this year’s conference.
Chasing Moonshots and Bringing the Future to Today
CEO of food tech company Wonder and co-owner of the Minnesota Timberwolves Marc Lore discusses his plan to build a city from scratch where he can test a new economic model for society.
Guerilla Tactics and Asymmetric Political Activism
Political experts Henry Magowan, Skye Wallin, Marianne Williamson, and Henry Williams tackle how political campaigns are using social media, film, and provocative progressive language to shift what is acceptable to discuss in democratic politics.
Reimaging Exploration with Jill Tiefenthaler
CEO of the National Geographic Society Dr. Jill Tiefenthaler delves into how the organization is using cutting-edge science and immersive storytelling to both illuminate and protect our world.